Search Engine Marketing (PPC)
Market Motive PPC Training CoursePPC Search Engine Marketing For Dummies1Second.com99Designs Landing Page DesignClickSweeperElance SEM/PPC ContractorsClix MarketingKeyword NinjaUnbounceWordpress Landing Page Templates PluginMojoThemes Wordpress Landing Page Themes7SFormula - 7search Secrets revealedUltimate Guide to Pay-Per-Click AdvertisingBing AdscrowdSpring Landing Page DesignWordStream PPC AdvisorFreelancer SEM ManagersIspionage for PPCKeyword EliteLander

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About PPC Search Engine Marketing

PPC Search Engine Marketing, also called Sponsored Search Advertising, Search Engine Advertising or Search Advertising is the practice of advertising a product, service, or organization via PPC (price per click) ads triggered by specific keyword searches on Search Engines that offer sponsored search advertising. Most Sponsored Search Engines display 'sponsored' text ads in addition to their organic search results and allow advertisers to bid the amount they are willing to pay per click (visit to their specified webpage) resulting from a specified search. Since the emergence of the first Sponsored/PPC Search Engines over 15 years ago, Sponsored Search Advertising has and continues to be one of the most targeted and effective forms of online advertising. In 2012, Sponsored Search Advertising made up for nearly 50% of all digital advertising with nearly $17 billion in ad spend. As web search has continued evolve and become more profitable, the big 3 search engines (Google, Yahoo! and Bing) have aggressively competed for market share and now account for over 95% of all web searches. With an ever increasing number of businesses turning to the web to meet their marketing and advertising needs, Sponsored Search has become increasingly competitive and costly. Today, those incorporating Sponsored Search Advertising into their digital marketing strategy must carefully plan, manage, and optimize their Search Engine Advertising campaigns in-order to achieve optimal and profitable results. As such, there are a wide range of PPC/SEM services, software, training programs, and other resources available to help businesses and marketers do just this. Listed and organized within this category for user reviews and comparison are the Top PPC/Sponsored Search Engines, PPC Management Services, SEM/PPC Management Software, PPC Keyword/Research and Competitive Analysis Software, SEM/PPC Books, SEM/PPC Training Programs, Landing Page Software, Landing Page Design Services, Landing Page Templates, and Wordpress Landing Page Plugins/Themes. Listed separately in our dedicated Google Adwords Advertising category are the top Google Adwords products, services and other resources.

See also: Search Engine Marketing Wikipedia Description and Pay Per Click Wikipedia Description.

Search Engine Marketing (PPC)

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Date Listed:August 01, 2013

Price:$299 /mo (access to all MarketMotive courses), $3500 coached course

Sub-Category: SEM/PPC Training/Tutorials

About:The Market Motive PPC Training Courses (www.marketmotive.com/pay-per-click-ppc-training-courses) currently includes 2 Pay Per Click advertising courses presented by Brad Geddes: the PPC Certification Course and the Holiday PPC Short Course. Brad Geddes is a leading more »

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Date Listed:March 15, 2013

Price:$17.55 + s/h or $13.99 kindle edition

Sub-Category: SEM/PPC Books

About:Pay-Per-Click Search Engine Marketing For Dummies (www.amazon.com/books/ppc-for-dummies) is a 388 page Search Engine Marketing book written by Peter Kent in 2006. Peter Kent is an experienced web developer, marketer, consultant and author who specializes more »

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Date Listed:July 31, 2013

Price:PPC starting @ $0.01 ($10.00 min deposit)

Sub-Category: PPC/Sponsored Search Engines

About:Originally established in 1996, 1Second.com (www.1second.com), a subsidiary of Now Intermedia Inc., is a meta Search Engine offering affordable Pay-Per-Click keyword advertising. For search users, 1second.com gathers cumulative results from several major search engines more »

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Date Listed:January 10, 2013

Price:Starting @ $599.00

Sub-Category: Landing Page Design Services

About:Launched in 2008, 99Designs (www.99designs.com) is a unique crowdsourced graphic design "contest" marketplace. 99designs provides professional graphic design outsourcing for nearly all graphic design projects including: landing pages, banner ads, logos, websites, business cards, more »

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Date Listed:August 01, 2013

Price:14 day free trial, starting @ $75.00 /mo

Sub-Category: SEM/PPC Management Software

About:ClickSweeper (www.clicksweeper.com) is a PPC bid Management software developed by Varazo, Inc. and first released in 2007. The ClickSweeper software provides automated PPC bidding, monitoring and reporting across a range of PPC Ad Networks, more »

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Date Listed:June 07, 2012

Price:$5.00-90.00 /hr or negotiated project pricing

Sub-Category: PPC Management Services

About:Elance (www.elance.com) has many freelance contractors offering Search Engine Marketing (PPC) Management services (www.Elance.com/contractors/sem) as well other many other website advertising services, with hourly prices ranging anywhere from $5.00 to $90.00 an hour. While more »

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Date Listed:April 30, 2014

Price:Custom pricing

Sub-Category: PPC Management Services

About:First established in 2004, Clix Marketing (www.clixmarketing.com) full-scale PPC, Social Advertising, and display advertising management agency based out of Louisville, Kentucky. Clix Marketing expertly creates, optimizes, and manages PPC (text and display) advertising campaigns more »

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Date Listed:July 30, 2013

Price:$47.00 lifetime license

Sub-Category: PPC Keyword/Research Software

About:Keyword Ninja (www.keywordninja.com) is a PPC and SEO Keyword research tool developed and released by Kevin Brown in 2010. Keyword Ninja allows users to discover thousands low competition long tail keywords from the most more »

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Date Listed:July 28, 2013

Price:30 day free trial, starting @ $49 /mo

Sub-Category: Landing Page Software

About:Unbounce (unbounce.com) is a popular and easy to use Landing Page building and testing software first released in 2009. Key features of Unbounce include an easy to use drag and drop (WYSIWYG) landing page more »

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Date Listed:January 04, 2013

Price:$27.00

Sub-Category: WP Landing Page Plugins/ Themes

About:Jason Keith's Wordpress Landing Page Templates Plugin (www.wp-landingpages.com) is Landing Page Template Collection that includes 12 landing page templates that can be used with any Wordpress theme. All templates included in the collection are more »

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Date Listed:March 07, 2013

Price:$16.00-$59.00 per theme

Sub-Category: WP Landing Page Plugins/ Themes

About:MojoThemes (www.mojo-themes.com) is a leading premium website template and theme marketplace, offering a large collection of Wordpress Landing Page Themes (www.mojo-themes.com/categories/wordpress/landing-pages). Currently, MojoThemes offers over 140 Wordpress landing page themes from several different wordpress more »

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Date Listed:August 01, 2013

Price:$97.00

Sub-Category: SEM/PPC Training/Tutorials

About:7SFormula - 7search Secrets revealed (www.7sformula.com) is a 7search advertising training program compiled by Robert Barbour and first offered in 2012. 7search is a Pay-Per-Click search engine and affiliate network, first established in 1999. more »

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Date Listed:March 15, 2013

Price:$17.32 + s/h or $12.99 kindle edition

Sub-Category: SEM/PPC Books

About:The Ultimate Guide to Pay-Per-Click Advertising (www.amazon.com/books/ultimate-guide-to-ppc-advertising) is a 326 page Search Engine Marketing (PPC) book written by Richard Stokes in 2010. Richard Stokes is a successful Online Marketer with nearly 20 years more »

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Date Listed:July 31, 2013

Price:PPC, $0.05 minimum bid ($50.00 ad credit for new advertisers)

Sub-Category: PPC/Sponsored Search Engines

About:Originally founded in 2006, Bing Ads also called the Yahoo/Bing Network (advertise.bingads.microsoft.com) is the advertising platform and network for the Miscrosoft Search Alliance, which includes Bing and Yahoo search as well as their network more »

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Date Listed:March 07, 2013

Price:Starting @ $498.00

Sub-Category: Landing Page Design Services

About:Founded in 2008, CrowdSpring (www.crowdspring.com) is a leading graphic, web design, and content crowdsourcing marketplace. CrowdSpring provides an easy to use platform to post design projects and receive creatives from dozens of talented designers, more »

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Date Listed:August 02, 2013

Price:7 day free trial, Starting @ $349.00 /mo thereafter

Sub-Category: SEM/PPC Management Software

About:WordStream PPC Advisor (www.wordstream.com/wordstream-for-ppc) is a powerful and innovative software platform designed to develope, manage and optimize paid search (PPC) campaigns. With Wordstream's customized alert center, PPC Advisor guides users on managing and optimizing more »

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Date Listed:June 05, 2012

Price:Negotiated hourly of project pricing

Sub-Category: PPC Management Services

About:Freelancer (www.freelancer.com) does not have many specific set priced Search Engine Marketing Management Services advertised on their Freemarket Marketplace (www.freelancer.com/marketplace), however, as one of the largest freelancer and crowdsourcing platforms online with thousands of more »

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Date Listed:July 30, 2013

Price:Starting @ $59.00 /mo

Sub-Category: PPC Keyword/Research Software

About:Ispionage (www.ispionage.com) is a popular premium Keyword Tool used for optimizing PPC and SEO campaigns. Developed by Leon Krishnayana, Ispionage was first released in 2008 and now has a data coverage of over more »

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Date Listed:January 21, 2013

Price:$97.00 lifetime license

Sub-Category: PPC Keyword/Research Software

About:First released in 2007, Brad Callen's Keyword Elite (www.keywordelite.com) is a popular niche Keyword tool designed to assist in finding profitable keywords that can be used for Google Adwords and other PPC campaigns. For more »

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Date Listed:July 28, 2013

Price:Free trial, starting @ $25.00 /mo

Sub-Category: Landing Page Software

About:Lander (www.landerapp.com) is a landing page building, publishing and optimizing software developed by Common Sense LLC (makingsense.com), an Argentinian Web App Development firm. Key features of the Lander App include an easy to use more »

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